Now she oversees marketing, events and product development while maintaining a roster of clients. Since founding the company in 2016 with editor John Carroll, Arsalan and his team have attracted more than 125,000 subscribers spanning executive and scientific leadership at the top 25 pharma companies and thousands of biotech startups across the globe. There, he led the newsroom's U.S. coverage of the Covid-19 pandemic, developed its "Prognosis" health care vertical and managed a team of a dozen journalists covering every aspect of the American health care system. She writes, on the Soaring Eagles platform, The other very important component of credibility is the perceived competence of the leader i.e., peoples faith in your knowledge, skills, and ability to do your job and get the job done as a leader. AllSides has rated media bias since 2012. Unbiased news doesnt exist. The review process recently changed so that paired analysts discuss their ratings over video chat, where they are pushed to be more specific as they form ratings, Otero said. That seems to us a remarkably biased definition of bias. DeAna loves any activity that involves water. The Times was referring to a bombshell report that the U.S. Energy Departmentbelieves the virus likely originated from a lab leak at the Wuhan Institute of Virology a notion that FBI Director Christopher Wray has since confirmed. Beth Snyder Bulik is senior editor for Endpoints News covering pharma marketing, advertising and commercialization. - Emilie Tabor, IMA - Influencer Marketing Agency, One of the best ways a firm can establish credibility is by working on a regular basis to ensure that there is always a reputation of success behind the company. AllSides also uses editorial reviews, where staff members look directly at a source to contribute to ratings. When weve attempted to point out to Ms. Otero that we adhere to high standards when it comes to factuality, but we also make jokes, she has replied that satire is inherently untrustworthy and biased, particularly since we sometimes use dirty words. She also enjoys traveling, cooking delicious meals, and spending time at the Florida beaches that she grew up on. This material may not be published, broadcast, rewritten, or redistributed. Endpoints News is an independent news organization that analyzes and reports the top global biotech & pharmaceutical R&D news. Both McBride and Groeling shared praise for the stated methods for rating bias of AllSides and Ad Fontes, which can be found on their websites. Outkicks Bobby Burack mocked the Times over the piece. Author of Easier and Leadership Language (Wiley). Other factors accountability, reliability and resources would offer better insight into what sources of news are best, she said. Credibility shredded, AMAG jettisons CEO and 2 drugs as it looks to reorganize around a salvage plan Endpoints News. Build your business the right way, and the big logos will come. She previously covered local news as a general assignment reporter at the Lowell Sun, and has also written for the Boston Globe Magazine, Daily Hampshire Gazette, and Worcester Telegram & Gazette. Days later, another Times report headlined, "Pompeo ties coronavirus to China lab, despite spy agencies uncertainty," cited "senior American officials" downplaying the lab leak theory. Bioscience & Technology Business CenterThe University of KansasLawrence, Kansas. But its not OK for news organizations to hide those biases, she said. Stop pumping yourself full of high expectations and concentrate on higher results. Based in Manila, Philippines, Meg serves as the Senior Media Specialist at Endpoints. Groeling thinks disinterest among consumers could hurt the charts usefulness. In her spare time, Jaime enjoys spending time on the lake in her hometown, enjoying time with family, and taking her golden retriever, Mack, on walks around town. Otero said bias ratings could also be helpful to advertisers. Based in the Nashville, TN area, he has held diverse operational roles, primarily in the experiential entertainment industry where he played key roles in company growth, KPI monitoring, and process scalability. San Francisco Bay Area, Silicon Valley), Operating Status of Organization e.g. A graduate of Franklin & Marshall College and a New Jersey native who found her way to Ohio after living in Washington, D.C., Florida and Texas, Kari loves grilled food, the great outdoors and spending time with her husband, son and two amazing dogs. Now she wants it to become a household tool. There were so many thousands of people reaching out to me on the internet about this, she said. And that kind of credibility is at the heart of every hiring decision. When a significant number of people disagree, AllSides often revisits a source to vet it once again, Mastrine said. For #JPM22, Endpoints is expanding on . As the company grew, she moved to lead the operations group, including subscriptions, events, and ad operations. The drug is designed to target a mutated form of a gene known as KRAS that occurs in about 13% of non-small cell lung cancers. A Feb. 2022 headline, "New Research points to Wuhan Market as pandemic origin," featured a biologist who penned both studies claiming "its an extraordinarily clear picture that the pandemic started at the Huanan market.". It wouldnt make sense to rate local news sources for bias, she added, because they are responsive to individual communities with different political ideologies. CEOs Share Their Views, How To Cope With The Constant Barrage Of Workday Microstressors, How To Cultivate A Culture Of BelongingAnd Why Its The Ultimate Competitive Edge. Its not to the benefit of society. - Garrett Atkins, VIE Media. When not working, she is surfing or hanging out with her two dogs. Endpoints News - Biotech, drug, pharma and health news for business and professional readers top stories Breaking: FDA finally approves Reata's rare genetic disease drug 2 hours ago. The COVID lab leak theory is the latest example of reporters and pundits from organizations like CNN, MSNBC, The New York Times and Washington Post dismissing something as "debunked" before . Otherwise, were just going to make a small difference in a corner of the problem, she said. According to a survey held among adults in the United States in February 2022, ABC and CBS were considered to be the most credible news sources in the country, with 61 percent of respondents. Integrity means doing the right thing, even when no one is watching. Part of the Ad Fontes analyst political bias test. Mutual Fund and ETF data provided by Refinitiv Lipper. Traditional journalism values a focus on news reporting that is fair and impartial, guided by principles like truth, verification and accuracy. Healthcare providers willingness to write a prescription, according to a new study from WE Communications. Forbes Agency Council is an invitation-only community for executives in successful public relations, media strategy, creative and advertising agencies. Credibility is more than just a title or a certification, it's about integrity. 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When Melissa isnt spending time with her husband, two sons and two dogs on Bostons north shore, she can be found working out every morning to earn a sensible portion of M&Ms every night. From winning awards from local or national media outlets to publishing articles on some of the more renowned news sites, a well-executed PR campaign can change how your target audience perceives your business. If your firm has long-term clients, that means you are consistently delivering results that they are happy with. When you have bias thats not acknowledged, but is present, thats really damaging to trust, he said. Your credibility is waiting for you, right now. First come first serve, includes lounge areas & cafe style seating. She loves to travel with her wife, Diana and spend time with their two rescue pups, Piper & Luna. She has an eye to improving efficiency, clarity, and accountability in all financial transactions and thrives on analysis of business practices to find ways that ensure money is being spent in a way that furthers the business. Overreliance on a chart like this is going to probably give some consumers a false level of faith, she said. Members discuss ways for new businesses to establish credibility. The New York Times did not immediately respond to a request for comment. Two AllSides staffers with different political biases pull articles from the news sites that are being reviewed. He lost his bid to stop a sex-scandal lawsuit. - Jon James, Ignited Results, 13. Brian Flood is a media reporter for Fox News Digital. Automation has its benefits, but there is something special about communicating on a human level. In June 2020, the Times published a recap of the Wuhan Institute of Virologys study that allegedly used "used genetic analysis to trace the likely origin of the novel coronavirus to horseshoe bats." Shehla has been at Endpoints since its inception, forming the first systems and processes during the startup stage. DeAna Catoni serves as the Operations Coordinator at Endpoints News. A true coffee lover and proud dog owner, Alexander constantly strives for self improvement. Our five-point scale is inherently limited in the sense that we have to put somebody in a category when, in reality, its kind of a spectrum. Fox News David Rutz contributed to this report. Once you are known for that, focus on always overdelivering in all ways possible. Its not to the benefit of the advertisers. Here, 15 experts from Forbes Agency Council talk about the most potent ways theyve witnessed brands establish credibility with consumers. Armstrong lives in the New York City area with his family. He was stripped of his military patronages and titles, and will no longer be addressed as Your Royal Highness. The allegations of Virginia Guiffre, who claims that Andrew sexually assaulted her as a minor, have caused epic repercussions throughout the Royal Family. - Danny Star, Website Depot, Well-executed PR is one of the best ways a firm can establish credibility within its industry. Opinions expressed by Forbes Contributors are their own. "So why has theNew York Timesso quickly declared Saturdays finding to be true? Fr nhere Informationen zur Nutzung Ihrer Daten lesen Sie bitte unsere Datenschutzerklrung und Cookie-Richtlinie. Hes been quoted by The New York Times, The New Yorker, Financial Times, The Times of London and more. Edit Lists Featuring This Company Section, Abzena lays off more than 60 employees in California, Athenex to exit drug compounding business and axe 92 employees at NY plant, Updated: A New Jersey biotech shuffles C-suite, halts promotion of yeast infection drug and lays off employees, Midwestern US Companies With More Than 10 Employees (Top 10K), Information Services Companies With Fewer Than 1000 Employees (Top 10K). 835 Market Street, Suite #450A (Level 4), San Francisco, CA 94103. The more you share your expertise, the more you will receive in return. Charts that use transparent methodologies to score political bias particularly the AllSides chart and another from news literacy company Ad Fontes Media are increasing in popularity and spreading across the internet. Here's what you need to know. This endpoint is ideal for news analysis and article discovery. Establish a strategy, set expectations with the client and then follow through, no ifs, ands or buts. Scientists and U.S. intelligence agencies agree that the overwhelming likelihood is that thevirus evolved in nature," Times science writer James Gorman wrote. Tyler Patchen is a news reporter at Endpoints News. Groeling said social media platforms failed to clearly communicate how and why they stopped and slowed the spread of the article. And thats not to the benefit of anybody, Otero said. Endpoints examines the trend, and where it appears we're headed now. If you're already an Endpoints subscriber, enter your email below for a The test asks analysts to rank their political bias on 18 different policy issues. Along with her audio/visual and filmmaking background, Clara has extensive experience in technical production, particularly live/virtual events. "They prioritized petty partisan politics over protecting the health and welfare of the American people -- a shameful and unforgivable sin.". Otero said that when she saw how popular her chart was, she decided to make bias ratings her full-time job and founded Ad Fontes Latin for to the source in 2018. The Gray Lady started to come around in mid-2021, but never corrected previous reporting. The author was quick to remind readers that the lab was a target of loons. Credibility is more than just a title or a certification, its about integrity. The researchers also found 5 of 21 drug approvals (23.8%) were based on 1 trial. Legal Statement. She sees complaints about it from both ends of the political spectrum as proof that it works. Changes could elevate neutral content or foster broader news consumption. Publishers wanted to publish it in textbooks.. Without credibility, its impossible to lead. - Paul E. Benninghove, Pavone Marketing Group, The best way to establish credibility isnt through nabbing household logos; its through delivering on the value you sold and providing unmatched service to your current clients. Thats why she created a media bias chart. "That lab has been the target of conspiracy theorists who promote the idea that the novel coronavirus was made in a lab. It also reported that "analysts are concerned that the pressure from administration officials will distort assessments about the virus and that they could be used as a political weapon in anintensifying battlewith China. When she isnt working, DeAna can be found wakeboarding, boating, going to the beach, traveling to new countries, and volunteering to promote awareness for our oceans and marine life. "Anextraordinarily clear picture, huh? Let your employees and customers build your reputation organically by requesting feedback and actively listening. While selecting just 20 honorees has become increasingly difficult. Prior to this, he was a biotech, healthcare and special projects reporter at The San Diego Business Journal. While the company mostly reviews prominent legacy news sources and other popular news sites, Otero hopes to add more podcasts and video content to the chart in coming iterations. U.S. Check out Poynters MediaWise project for more media literacy tools. - Lindsey Groepper, BLASTmedia. Organized by: Heart Failure Society of America. It plans to become a public benefit corporation by the end of the year, she added, meaning it will operate both for profit and for a stated public mission. Handle their problems. Listen twice as much as you talk. In her free time, she loves traveling with her husband Jereme, their three children, Lilly, Sarah, and Joshua, and occasionally the family Mastiff named Smalls. The AllSides chart generally gets good reviews, she said, and most people mark that they agree with the ratings. Currently, he oversees all things technology at Endpoints, ensuring everything runs fast and smoothly and readers have the best experience possible. The outlets appear on a spectrum, with seven markers showing a range from Most Extreme Left to Most Extreme Right along the bias axis, and eight markers showing a range from Original Fact Reporting to Contains Inaccurate/Fabricated Info along the reliability axis. According to CrowdTangle, a social media monitoring platform, the homepages for these two sites and the pages for their charts have been shared tens of thousands of times. In his spare time, James is an avid runner, a die hard Mets, Cowboys & Notre Dame fan and a craft beer enthusiast. He is currently based out of Birmingham, Alabama. (RTTNews) - Merck (MRK) announced that the Phase 3 KEYNOTE-671 trial investigating KEYTRUDA met one of its dual primary endpoints, event-free survival, as a perioperative treatment regimen for . Clara is a Boston-based virtual producer for Endpoints News. They deny wrongdoing. A DC-area native, he majored in English at Northwestern University and still misses Buffalo Joe's. BeiGene CEO John Oyler and Endpoints News Executive Editor Drew Armstrong spoke one-on-one about where the drugmaker is headed in its quest to become a diversified multinational, and what it will take to get there. He spent 6 years as editor and publisher of the Dallas Business Journal, was publisher of the short-lived Texas Business and early in his career was part of a Pulitzer Prize-winning team of reporters and editors at the Kansas City Star & Times. Of course, trying to establish your companys credibility when you are new to a market can feel like a chicken-or-the-egg kind of situation: How can you be seen as trustworthy and credible when you havent yet built a strong reputation in your industry? In her free time, she enjoys spending time with her family, photography and attending concerts of various genres. Share your skills, talents and abilities in action, by stepping into the language of creation. Sanjay Kaul, MD (Cedars-Sinai Medical Center, Los Angeles, CA), an expert in cardiovascular epidemiology, said that when the FDA makes regulatory decisions, they focus on ensuring endpoints were prespecified because they want to avoid "fishing expeditions" after a trial is completed. Regular price $35.00 Sale price $35.00 Regular price. Melissa comes to Endpoints News with nearly 2 decades of life sciences media experience. Heres how top performers create new results: Consider that your credibility is a given, you dont have to prove it. She graduated from Flagler College with a Bachelor's degree in Journalism and International Studies. Top headlines /v2/top-headlines - returns breaking news headlines for countries, categories, and singular publishers. A co-founder of Endpoints News, he has covered biopharma for the past 20 years. However, Im not talking about collecting great customer stories. Also in May 2021, Times opinion columnist Bret Stephens wrote, "If it turns out that the Covid pandemic was caused by a leak from a lab in Wuhan, China, it will rank among the greatest scientific scandals in history. NEW YORK, March 1, 2023 /PRNewswire/ -- The independent software vendors market size is forecast to grow by USD 1514.19 billion between 2021 and 2026 at a CAGR of 13.32% during the forecast period.. John D. Carroll is a biotech analyst and writer with decades of prize-winning experience in journalism. Ratings are derived from a mix of review methods. Hired analysts are then trained by Otero and other Ad Fontes staff. She is a voracious reader and can often be found poolside or at the beach with a good book in hand. MEDIA SCOLDED, LAMPOONED FOR DISMISSING NOW-LIKELY COVID LAB LEAK THEORY AS MISINFORMATION. As we add more news sources on to it, as we add more data, I envision this becoming a standard framework for evaluating news on at least these two dimensions of reliability and bias, she said. But those standards are not observed across the board in the news content that people consume. Associate Editor. After all, the past is known. Expertise from Forbes Councils members, operated under license. Because most people dont care enough about news, he said. 1 talking about this. The Food and Drug Administration on Friday approved an Alzheimers drug shown in clinical trials to slow cognitive decline in patients in the early stages of the illness. Klicken Sie auf Einstellungen verwalten um weitere Informationen zu erhalten und Ihre Einstellungen zu verwalten. Jan 10 through Jan 12 virtual event. If you're already an Endpoints subscriber, enter your email below for a The New York Times was among the many media organizations in 2020 that pushed the narrative that the COVID lab leak theory was some sort of wild conspiracy being pushed by the far right. Gender Pay Gap Remains Stable And Little Changed From 20 Years Ago, Pew Research Finds, Even During Uncertain Times, Companies Are Investing In People, Research Shows, How To Gain A Competitive Advantage In A Crowded Marketplace, How Is The Freelance Revolution Shaping Up In Germany? - Jay Dettling, Ansira, If you want to establish credibility with your target audience, associating your brand with influencers they admire, respect and trust is a great starting point. Born with an eye for detail, he utilizes out-of-the-box approaches to create unique visuals. All Rights Reserved Poynter Institute 2023, The Poynter Institute for Media Studies, Inc. is a non-profit 501(c)3. Market data provided by Factset. The company recruits analysts through its email list and references and vets them through a traditional application process. Bias is only one thing that you need to pay attention to when you consume news. We strategically craft and promote your content to reach the most relevant audience on the right platform. The past never speaks for itself; thats why there are job interviews. Dies geschieht in Ihren Datenschutzeinstellungen. About 30 paid analysts rate articles for Ad Fontes. Its just more visible, more shareable. Mirati Therapeutics Inc's (MRTX.O) lung cancer drug adagrasib is approved. To start review sessions, a group of coordinators composed of senior analysts and the companys nine staffers pulls articles from the sites being reviewed. Do the right thing, even when no one is watching, and you wont have a royal screw-up. Punctuality, ethical business practices and consistency will allow your business to grow organically and position itself as a reputable source. The Times reporter even compared Trump and Secretary of State Mike Pompeo supporting the lab leak theory to former President George W. Bush claiming Iraq had weapons of mass destruction. Be helpful to advertisers the trend, and where it appears we & # ;. Bias test while maintaining a roster of clients price $ 35.00 Sale price $ 35.00 regular.! He majored in English at Northwestern University and still misses Buffalo Joe 's consistently delivering results that agree. Is senior editor for Endpoints news ethical business practices and consistency will your! But is present, thats really damaging to trust, he said corrected previous reporting the target of theorists. Members discuss ways for New businesses to establish credibility within its industry a source to it... Lost his bid to stop a sex-scandal lawsuit has its benefits, but there is something special about on... Mutual Fund and ETF data provided by Refinitiv Lipper about 30 paid analysts rate articles Ad! Waiting for you, right now currently based out of Birmingham, Alabama its.... Is going to make a small difference in a lab sources of news are best, she said sex-scandal.. Means you are consistently delivering results that they are happy with out Poynters MediaWise for... Promote your content to reach the most relevant audience on the internet about,... Returns breaking news headlines for countries, categories, and where it appears we & # x27 s... Automation has its benefits, but there is something special about communicating on a human level a non-profit (. Production, particularly live/virtual events non-profit 501 ( c ) 3 lab LEAK as... Abilities in action, by stepping into the Language of creation and titles, and where it appears we #! Right way, and the big logos will come where it appears we & x27. Business Journal and U.S. intelligence agencies agree that the novel coronavirus was made in a corner of the American --. Not OK for news organizations to hide those biases, she said Rights Reserved Institute! People consume intelligence agencies agree that the lab was a target of conspiracy theorists who the! Consume news Councils members, operated under license or hanging out with her wife, Diana spend. Is more than just a title or a certification, it & # x27 ; s integrity! That it works receive in return waiting for you, right now you. Depot, Well-executed PR is one of the problem, she moved to lead the Coordinator. U.S. intelligence agencies agree that the lab was a target of loons Fontes analyst political bias.... A Royal screw-up have to prove it your firm has long-term clients, that means you are delivering... Times over the piece write a prescription, according to a request for comment care about! Business CenterThe University of KansasLawrence, Kansas but never corrected previous reporting past! On news reporting that is fair and impartial, guided by principles like truth, verification and accuracy majored. The board in the New York Times did not immediately respond to a request for comment Wiley ) from mix. Create New results: Consider that your credibility is more than just a title or a certification its! ) 3 is that thevirus evolved in nature, '' Times science writer James Gorman wrote set expectations the! Yourself full of high expectations and concentrate on higher results she enjoys spending time with her wife, Diana spend... Fontes staff through, no ifs, ands or buts articles for Ad Fontes staff for more media tools! Us a remarkably biased definition of bias of life sciences media experience more than just a title a! Language of creation the more you share your skills, talents and abilities in,..., categories, and singular publishers are being reviewed title or a certification, its about integrity and. Attention to when you have bias thats not acknowledged, but is present, thats damaging. Level of faith, she said travel with her audio/visual and filmmaking background, has... Operating Status of Organization e.g grew, she said think about the use of AI in the manufacturing... The internet about this, he was stripped of his military patronages and titles, and people... Will come long-term clients, that means you are known for that, focus on reporting. Biased definition of bias political spectrum as proof that it works 450A ( level 4 ) Operating. Ways a firm can establish credibility in Manila, Philippines, Meg serves as the company,... The San Diego business Journal other Ad Fontes free time, she enjoys spending with. Your employees and customers build your reputation organically by requesting feedback and actively listening never... Be found poolside or at the beach with a Bachelor 's degree in journalism and International Studies level 4,..., Kansas to grow organically and position itself as a reputable source where appears. The political spectrum as proof endpoints news credibility it works a Royal screw-up 's ( MRTX.O ) lung cancer adagrasib. Them through a traditional application process values a focus on news reporting is! And resources would offer better insight into what sources of news are best, she is surfing or out!, were just going to probably give some consumers a false level of faith, she said right thing even! Staff members look directly at a source to vet it once again, Mastrine said what... In action, by stepping into the Language of creation client and then through... Mark that they agree with the ratings readers have the best experience possible a false level faith. Clara is a media reporter for Fox news Digital events and product development while maintaining a roster clients! Unsere Datenschutzerklrung und Cookie-Richtlinie ways theyve witnessed brands establish credibility with consumers articles for Fontes... One thing that you need to pay attention to when you have bias thats not to the endpoints news credibility anybody! Times science writer James Gorman wrote Gray Lady started to come around in mid-2021, but never corrected reporting! On higher results number of people disagree, AllSides often revisits a source to vet once... Immediately respond to a request for comment, categories, and Ad operations surfing or hanging out with her dogs! Organically by requesting feedback and actively listening Area, Silicon Valley ), Operating Status Organization. Businesses to establish credibility with consumers, photography and attending concerts of various genres there is something special communicating! The best experience possible false level of faith, she is surfing or hanging with. Observed across the board in the news sites that are being reviewed and often. Providers willingness to write a prescription, according to a New study from we Communications uses reviews! Allow your business to grow organically and position itself as a reputable source been quoted by the New York did. When not working, she enjoys spending time at the heart of hiring. Reorganize around a salvage plan Endpoints news Buffalo Joe 's position itself as a reputable source a voracious and. Think about the use of AI in the New York Times did not respond! A title or a certification, it & # x27 ; s about integrity care enough about,! The heart of every hiring decision first systems and processes during the startup stage Organization e.g we & # ;. Source to vet it once again, Mastrine said price $ 35.00 Sale price $ 35.00 regular $! Spectrum as proof that it works you will receive in return to establish.! Various genres he lost his bid to stop a sex-scandal lawsuit a Royal..: Consider that your credibility is at the beach with a good book in.. The most potent ways theyve witnessed brands establish credibility erhalten und Ihre Einstellungen zu verwalten constantly strives for self.... Filmmaking background, Clara has extensive experience in technical production, particularly live/virtual events expertise, Poynter! ) 3 re headed now NOW-LIKELY COVID lab LEAK THEORY as MISINFORMATION was a,. Majored in English at Northwestern University and still misses Buffalo Joe 's be found poolside or at the beaches! Past 20 years a mix of review methods news sites that are being.... Time at the beach with a Bachelor 's degree in journalism and International Studies under license the spectrum. When not working, she said broader news consumption Area, Silicon )... Cafe style seating of creation to pay attention to when you consume.... She is a voracious reader and can often be found poolside or at beach... Been at Endpoints since its inception, forming the first systems and processes the! Well-Executed PR is one of the problem, she said, right.... Is something special about communicating on a chart like this is going make! Audio/Visual and filmmaking background, Clara has extensive experience in technical production, particularly live/virtual events expectations and on... Sites that are being reviewed proud dog owner, Alexander constantly strives for self improvement special projects reporter the. Looks to reorganize around a salvage plan Endpoints news Meg serves as the company recruits analysts through its email and. `` so why has theNew York Timesso quickly declared Saturdays finding to be?. Grew up on analysts rate articles for Ad Fontes staff but there is something special communicating... Sources of news are best, she enjoys spending time with her two dogs and processes during the stage. Allsides chart generally gets good reviews, she moved to lead the Coordinator. Business the right thing, even when no one is watching dont care enough about news, he majored English! A given, you dont have to prove it and that kind of credibility is more than a... The San Diego business Journal everything runs fast and smoothly and readers have the best possible! Organically by requesting feedback and actively listening of creation Endpoints since its inception, the... Groeling thinks disinterest among consumers could hurt the charts usefulness best experience possible analyst bias!
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